Goals & realities: Why MBA?

There are always more than one side to the story. I am sure that I am not the only one who has several overarching goals of getting an MBA but at the end of the day you have around 500 – 750 words to fit all of it down on to an Essay, let alone make a compelling argument of why the school should choose you over a hundred other candidates.

So what are my goals and my realities for the MBA?


Overall, I see an MBA as the obvious stepping stone for my future.

I know that my goals may change in the future through the different phases of my life. I know for sure that my goal when I was 4 years old and my goal now is way different. However,  there are fundamental things I want to achieve in the future that without further education and experience, I would not be able to attain them as easily.

Long-term: I want to transform my family business and start my own business in the future. I have a strong hunch that I’ll probably get a coaching certification, do something about consulting, and the food + real estate industry. If starting a business doesn’t work out, I’ll probably opt for something in corporate… possibly C-suite level marketing or product management roles. (One can dream right?)

Short-term: God knows.


And this is where reality hits me right in the face. I know what I want to achieve in the long-run, but I still lack the short-term future achievements I need to not flunk what I want to do. I also know that one should not really peg happiness against sets of milestones because:

Life is a Journey.

So truly, what are the other reasons I want an MBA? Personal growth. It is my option B in life. I plan to use my time during my 2 years to tackle things I have never done before or didn’t do well for the past 23 years of my life. I want to surround myself with great friends, learn about how to network well, take on projects that will allow me to get down and dirty and lead without fearing for my life. I also want to try great dishes but that’s more on the personal satisfaction side! Hopefully, I won’t die out on parties.


It actually took me a month to craft my why MBA essay. However, it took me a year and a half to truly distill the reasons down to a couple that makes me sound like a good candidate. What I have listed as my goals and realities are just the surface level of my essay answers. So for the readers who are worried about what to put as their goals, take your time to reflect what you really want out of life.

There are tonnes of material out there that will help you craft the best essay for your why MBA goal stories.

On the other hand, I am so grateful I became a bit more self aware through the MBA process. There are always trade-offs when you choose goals. You might really want to be a pop star like Beyonce but be aware that you need to reflect whether the path is appropriate for you.

MBA is supposed to increase your abilities so that you can achieve your goals.

After all, in life (other than money) we look for happiness. Choose the goals and realities that would fit you and convey them in an essay to the adcoms. This should be enough for you to decide whether an MBA is a good degree for you or not.

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